Get Unstuck. Ship Something.
Practical PDFs, templates, and tools you can finish in 30 to 90 minutes. Walk away with clear decisions, words you can ship, and your next test.
If your brain feels like 37 open tabs right now, this is for you.
PDFs + templates + tools. Instant. Yours forever.Mockup for illustration. Actual product is a digital download.
What you get in every kit
what to do & why
fill in, get outputs
SaaS, B2B, agency
what to do after
Start here
New here? Pick the kit for your stage. Each one is a short download with worksheets and templates.
Kickstart Kit
Decide what to build and leave with a 1-page Product Snapshot.
Product North Star Kit
Define success with a North Star statement plus metrics.
Persona Kit
Build one real persona with triggers, objections, and message angles.
Value Prop Kit
Write a clear value prop, then test it in 10 conversations.
Save with bundles
Curated collections at discounted prices
Starter Bundle
Early founder starter pack.
5 kits included
Most affordable way to get started.
Clarity Bundle
Lock vision, audience, voice, and angle.
6 kits included
Perfect if you want crystal clear direction fast.
Launch Bundle
Pricing, offers, assets, emails, onboarding, funnel.
8 kits included
Everything you need to go live with confidence.
Full System Bundle
All 20 kits. One price.
20 kits included
Everything you need to build and launch with confidence.
Still exploring?
Grab 10 free resources to get clarity without spending a cent.
Browse by category
Find kits for every stage of your product journey
Ship faster
Stop spinning. Each kit gives you a clear workflow to complete in under 90 minutes.
Gain clarity
Replace scattered notes with structured outputs that actually move your product forward.
Stack and save
Kits are designed to work together. Bundle them for better value and a cohesive system.
✓ 2,000+ downloads and counting
Stop thinking about it. Get a direction in one sitting.
Grab a kit. Follow the prompts. Walk away with clarity you can actually use.